Blog Archives

PEAR BUREAU NORTHWEST HIRES COMMUNICATIONS SPECIALIST

PORTLAND, Ore. – October 10, 2017 – Pear Bureau Northwest is pleased to announce that Neil Ferguson has joined the company as Communications Specialist. Ferguson brings a wide range of experience in communications, social media management, content strategy and journalism to the Pear Bureau Northwest team. Most recently, he handled an array of editorial and marketing responsibilities as Media Content Developer for Coroflot, a respected site aimed at connecting creatives with professional opportunities. Over the past eight years he has also established a reputation as a creative and reliable freelance journalist and editor, among other creative endeavors. His unique cross-section of professional experience

Read more ›

Oregon and Washington Pear Growers Vote to Continue Marketing Order

PORTLAND, Ore. – April 20, 2017 The U.S. Department of Agriculture announced the results of an Oregon and Washington pear producer referendum to continue Federal Marketing Order 927, showing that 97% of fresh pear growers favored a continuation of the marketing order. Commenting on the results of the referendum vote, Kevin Moffitt, manager of the Fresh Pear Committee of Marketing Order 927 and president and CEO of Pear Bureau Northwest said, “We are pleased to gain the continued support and confidence of our grower members. The industry has been working together for over 85 years to increase the consumption of

Read more ›

PARTNERSHIPS KEY IN NATIONAL PEAR MONTH CELEBRATION

PORTLAND, Ore. – December 6, 2016 – Each year in December, the U.S. Department of Agriculture proclaims National Pear Month, a chance to celebrate the bounty of the Northwest. This month marks the time when all ten varieties of pears grown in the USA are at their peak freshness and availability, making pears an irresistible choice for holiday treats, as well as general munching. This year, USA Pears has partnered with other delicious foods to celebrate the many uses for pears and grow our network of pear enthusiasts. “Most consumers prefer to eat their pears fresh and whole, which is

Read more ›

USA Pears Partners with Alternative Proteins for “Spooky” October Themed Promotion

FOR IMMEDIATE RELEASE Trendy new protein sources may give some consumers the willies, but others find them a sustainable alternative  Download Cricket Flours and USA pears recipe images Portland, Ore., October 25, 2016 – USA Pears partners with Cricket Flours to create innovative and cutting edge Halloween themed promotions, recipes and social media tie-ins. “Alternative, healthy and sustainable protein sources are generating considerable consumer interest,” says Kevin Moffitt, President & CEO of Pear Bureau Northwest. “With so much access to new food information, consumers are changing the way they eat and trying new foods.” We thought it was a great

Read more ›

Heart-Check Certification Expanded

Bartlett and Bosc pears certified Heart-Healthy by the American Heart Association®   Portland, Oregon– October 5, 2016 – After a successful introduction of the Heart-Check certification for Green and Red Anjou pears last season, USA Pears expands American Heart Association’s heart-healthy branding to Bartlett and Bosc pears from the Northwest.   The top three pear varieties produced by Northwest growers remain the same as in previous years: Green Anjou pears are anticipated to make up 50% of the total 2016 crop, and Bartlett and Bosc pears are expected to yield 23% and 17%, respectively.   “We received positive feedback from retailers

Read more ›

USA PEARS NAMES SPROUTS PEAR RETAILER OF THE YEAR

Sprouts earns recognition for pear category strategies resulting in sales increase Download team presentation image from USA Pears   Portland, Ore.  (October 18, 2016) – On the show floor of the 2016 PMA Fresh Summit, USA Pears presents Sprouts Farmers Markets with the 2016 Pear Retailer of the Year award for their pear category improvements in merchandising performance and sales increase. “On behalf of nearly 1,600 fresh pear growers of Washington and Oregon,” says Kevin Moffitt Pear Bureau Northwest CEO, “we congratulate the Sprouts produce team and appreciate their effort in building a strong pear category.”   Sprouts follows many

Read more ›

International Market Reps Tour Northwest Pear Orchards

Representatives from around the world get firsthand experience Portland, Ore. – (August 23, 2016)  Last week during Northwest Bartlett harvest, 21 USA Pear marketing representatives from around the world toured the pear growing regions with Pear Bureau Northwest. Key representatives from Mexico, China, India, UAE, South and Central America and more watched workers hand-pick fresh pears in the orchards of Wenatchee, Wash., followed by a firsthand look at handling and production innovations directly impacting pears bound for international markets at two pear packing facilities. Washington and Oregon growers and shippers were invited to meet one-on-one with their pear industry export

Read more ›

2016 NORTHWEST FRESH PEAR CROP ESTIMATE

2016 Northwest Fresh Pear Crop Estimate Slight drop in crop expected from Washington and Oregon in 2016 PORTLAND, Ore. (June 8, 2016) – 2016 Northwest Fresh Pear Crop Estimate. Northwest pear growers are releasing fresh pear harvest projections following their annual meetings in Portland last week. Collectively, Washington’s Wenatchee and Yakima regions and Oregon’s Mid-Columbia and Medford regions estimate a fresh pear harvest of 18.7 million standard box equivalents, or 414,000 tons of fresh pears. These figures are up 2% from 2015 final harvest figures, but represent a 7% decrease from the five-year average. Warm spring weather and good pollination

Read more ›

Pear Bureau Northwest Hires Sampling & Event Coordinator

Morgan Cairns joins Pear Bureau Northwest staff PORTLAND, Ore. (March 30, 2016) – Pear Bureau Northwest is pleased to announce Morgan Cairns has joined the company as Sampling & Event Coordinator. Cairns brings diverse experience in events, foodservice, communications, and graphic design to the Pear Bureau Northwest team. Most recently, Morgan developed and implemented innovative social media strategies for clients at Expand YOUR Brand in Portland. Previous employers include Winning Mark and BRIX Tavern. “I can’t wait to sink my teeth into the Sampling & Event Coordinator position at Pear Bureau Northwest,” said Cairns. “I’m proud to join this creative

Read more ›

2016 NATIONWIDE RETAIL DISPLAY CONTEST FOR USA PEARS

PEAR BUREAU NORTHWEST ANNOUNCES 3RD ANNUAL NATIONWIDE RETAIL DISPLAY CONTEST FOR USA PEARS “Pear Up with USA Pears” contest offers over $16,000 Portland, Ore. (January 5, 2016) Pear Bureau Northwest is pleased to introduce their 3rd annual nationwide display contest open to retailers of all sizes in the U.S. and Canada beginning January 15, 2016. The “Pear Up with USA Pears” Display Contest invites retailers to build an eye-catching display of Green Anjou, Red Anjou, and Bosc pears, while including other varieties of USA Pears is encouraged. To qualify for the contest, the display must be maintained for at least

Read more ›